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Outsourcing your connectivity

A2B37ADD-ABE8-4BFB-83C6-38762CCC7BF0

23 Nov 2020

To manage this level of wireless connectivity and to ensure that scores of users from employees to users and customers are provided with instant and secure connectivity, organisations need to rope in professional service providers to manage their wireless needs. A managed wi-fi solution is more than just managing user access, it can comprise the entire lifecycle of the system

Instant connectivity is a given these days. Whether it’s a small office or a large enterprise spread over multiple locations, connectivity is critical for running a competitive business. A well-managed wireless ecosystem allows employees the freedom to move away from their desktops and be flexible with their work environment which, in turn, creates and fosters a more productive work culture. In addition, quick and easily accessible Wi-Fi connectivity is not just about ease of business anymore, for some new businesses, it is the basics of their business.

To manage this level of wireless connectivity and to ensure that scores of users from employees to users and customers are provided with instant and secure connectivity, organisations need to rope in professional service providers to manage their wireless needs. A managed wi-fi is more than just managing user access, it can comprise the entire lifecycle of the system – from designing, engineering and installing the wireless systems to managing the entire network. Some of these providers also offer cloud-managed Wi-Fi that uses a flexible subscription-based payment model to deliver centralized management for authentication of users and network monitoring.

A good managed wi-fi service also offers SMBs the option to outsource a lot of the function of a managed service to these providers. These service providers offer the security of staying protected at all times with role-based access, content filtering, applications visibility and overall control. This also means that the business teams can control and define how their users (whether that is staff or guests) access the network with a wide selection of customisable splash pages, social media login functionality and password-protected access.

Managed wi-fi allows businesses to manage their network traffic better by either allocating or restricting bandwidth limits to specific applications to ensure that usage for things like social networking, video streaming, etc. is not compromising performance of the more important and critical corporate applications. These could be defined and prioritised depending on the industry sector.

These providers also share valuable insight into their customers’ Wi-Fi usage by tracking the number of connected users and providing analysis of a business’ usage patterns and behaviours. A managed wi-fi will also have the capability of allowing these businesses to engage with their customers via a branded captive portal, social media, or through SMS campaigns.
Working with a managed wi-fi allows SMBs to focus on their core business while the service provider focuses on their strength: managing the Wi-Fi and its technical requirements. 
As a valued customer, especially if you are an SMB, outsourcing some of these to a qualified and reliable service provider to assess, configure and implement the best solution to ensure employees and other users enjoy a seamless high-speed Internet access experience.
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