09 Mar 2021
Digital signage is a sub-segment of electronic signage. It uses technologies such as LCD, LED, projection and e-paper to display digital images, video, web pages, weather data, restaurant menus, or text. In public spaces, transportation systems, museums, stadiums, retail stores, hotels, restaurants and corporate buildings among others, these signs are used as a network of electronic displays that are centrally managed and individually addressable for the display of text, animated or video messages for advertising, information, entertainment and merchandising to targeted audiences.
Depending on the audience, the season and special occasions, you might want to change your message and find a system that will help you manage this, efficiently and accurately. There are digital signage management systems that allow you to take advantage of this growing segment including managing the messaging with powerful Content Management System (CMS) that controls and publishes your content on display screens across multiple sites. Etisalat offers these as part of their digital marketing packages.