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    New
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  - Add-ons
  - Shortcuts
  - Get your Premium Number
  - Switch from Prepaid to Postpaid
  - Switch to e&
  - eSIM
  - Multi SIM
  - Play on Demand
  - Goodbye 2G
  - Leaving UAE
Devices
- Main Menu
- - All devices
  - Smartphones
  - Laptops
  - Tablets
  - Accessories
  - Smart Home
  - Gaming Zone
  - Wearables
  - Top brands
  - Shortcuts
TV & Internet
- Main Menu
- - Products
  - eLife Plans
    
    Discounts
  - Home Wireless
    
    5G
  - Full Home Wi-Fi
  - Fibre To The Room
  - Home Protection
  - eLife TV Gaming
  - Smart TVs
  - Add-ons
  - eLife
  - TV
  - Calls
  - Shortcuts
Smart Home
- Main Menu
- - Discover
  - Discover Smart Home
  - Services
  - Monitoring & Safety
  - Energy Savings
  - Home Control
  - Smart Devices
  - Smart TVs
  - Smart Speakers
  - Smart Monitors
  - Robo Vacuums & Mops
  - Smart Scales & Purifiers
  - Smart Lights
  - Smart Sensors
  - Door Locks
  - Sockets
  - Camera Accessories & Doorbells
Digital Products
- Main Menu
- - Entertainment
  - Discover Entertainment
  - Gaming
  - Video
  - Switch TV
  - Lifestyle
  - Discover Lifestyle
    
    Discounts
  - Smart Home
  - Easy Insurance
  - Smiles
  - GoChat
  - Productivity
  - Microsoft 365
  - Microsoft Windows
  - GoLearning
    
    New
  - Parental Control
    
    New
  - Pay with Etisalat
  - Add to Bill
  - e& money

Support
- Main Menu
- - Mobile FAQ
  - Postpaid
  - Prepaid
  - Visitor line
  - Roaming
  - Home FAQ
  - eLife
  - Home Wireless
  - Smart Home
  - Wifi Home Zone
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Benefits of being an e& customer

Enjoy up to AED 100 cashback
Best value and flexibility
Best network coverage
Best lifestyle deals

Enjoy up to AED 100 cashback

Get Galaxy Watch Active2 today with eWallet and enjoy up to AED 100 cashback on the device’s standalone price

Best value and flexibility

e& offers great value in minutes, data and SMS rates in the UAE on top of the convenience and flexibility of new add-ons, allowing you to further customise your plan.

Best network coverage

e& has established the region’s widest 4G + LTE network, providing mobile broadband speeds of up to 300Mbps and covering nearly 93 percent of the UAE's populated area.

Best lifestyle deals

Join over 1 million users and enjoy the best deals in and around the UAE, from food and entertainment, to arts and fashion.