Discover Lifestyle

Why choose Etisalat by e& for lifestyle?

An add-on to suit all your needs

Whether you want more data, minutes, SMS or just want to call home.

Hassle-free payments

Buy your add-ons with no extra commitment.

Gets activated instantly

Add-ons are valid until the end of your next payment cycle.

Upgrade Your Life

Amp up your lifestyle with our apps and smart home add-ons. 

Smart Home

Make your home smart with the latest smart living devices.

Easy Insurance

Protect yourself with health, travel and car insurance policies.


Get Buy 1 Get 1 vouchers and best deals on dining, lifestyle, travel and more.


A health and wellness app that helps you build healthy habits and rewards you for it.