Freedom Live Plans

These are our new postpaid plans which offers you loads of local data and minutes, free roaming data, free Content Passes, and a wide variety of other special benefits.

You get 2 different benefits:

Mobile benefits:

  • Up to 12,000 Local or 6,000 Flexi minutes
  • Unlimited local data for 12 months on selected plans
  • FREE Content Passes – see details in below question
  • Choose your gift promo for Freedom Live customers (Applicable for new customers and Prepaid customers switching to postpaid). Also, for existing Postpaid customers upgrading their plan to a higher selected Freedom Live plans.

Lifestyle benefits:

  • Free subscription to Smiles app Buy 1 Get 1 vouchers
  • Free GoChat stickers included
  • Free 100 UAE Wi-Fi hours


Content Passes consist of 4 key passes - Music, Gaming, Video and Social Media – and multiple benefits that will boost your mobile enjoyment, including:

  • Special offers on content app subscriptions (see the table below) AED 100 discount on devices and accessories
  • Access to events for select monthly winners (e.g. free Motiongate theme park Day Tickets)
  • Free giveaways for select monthly winners (e.g. Sharaf DG Cash Voucher worth AED 500, STARZPLAY - 12 Months Subscription worth AED 319 or IKEA Cash Voucher worth AED 500 ). Content Pass events and giveaway prizes change every month.
Content Pass  Music  Gaming  Video  Connect 
 Covered apps for     dedicated content   data Anghami Plus,   JioSaavn Pro Call of Duty®: Mobile, Arena Play SWITCH TV,   Prime  Video,   STARZPLAY,   YouTube, Shahid VIP Social, Facebook, Messenger, Twitter, Snapchat, LinkedIn, WhatsApp, WeChat, TikTok, Internet Calls – GoChat Messenger
 Included Supscription/Benefit Anghami Plus Arena Play SWITCH TV Combo OnDemand Plus GoChat Messenger + Unlimited Local & International Calls
 Offers on Subscription* JioSaavn Pro – 25% Off Arena Play– Exclusive price of AED 21 STARZPLAY- 25% Off, Amazon Prime- 3 months free, Shahid VIP- 3 months free. N/A

You can activate, or deactivate, via

You can get up to 4 Content Passes, depending on your Freedom Live plan:


 FREE Content Pass

 Freedom Live 225/250


 Freedom Live 375/425


 Freedom Live 650/750


 Freedom Live 1250/1350


You can always subscribe to additional Content Passes for AED 105/month. 

You can manage your digital service subscriptions, accessory discounts, monthly raffles, and more via My Etisalat UAE app, or Etisalat Self-care portal (

You’ll get up to 100GB dedicated local data, depending on your Freedom Live plan:


Dedicated content data

 Freedom Live 225/250

 10 GB

 Freedom Live 375/425

 20 GB

 Freedom Live 650/750

 40 GB

 Freedom Live 1250/1350

 100 GB


Once Content Pass data is consumed, you can continue using the covered apps using your primary plan's local data allowance, or any subscribed data add-on.

You can enjoy subscription offers within each Content Pass from various partners including Anghami, Call of Duty®: Mobile, Amazon Prime, STARZPLAY and more (Partner prices are inclusive of VAT).

  • Music Pass
    • Anghami Plus – Free subscription worth AED 21/month ( inc. VAT)
    • JioSaavn Pro – Subscribe for AED 13.5 instead of AED 18/month ( 25% off)
  • Gaming Pass
    • Call of Duty®: Mobile - Free points to redeem the season pass
    • Arena Play – Subscribe for AED 21/ month ( inc. VAT)
  • Video Pass
    • Switch TV – Free Combo OnDemand Plus worth AED 59.99/month
    • Shahid VIP - 3 months on us, then at AED 39.99/month
    • Amazon Prime – 3 months on us, then at AED 16/month
    • STARZPLAY – Subscribe for AED 30/month instead of AED 40 (25% off)
  • Connect Pass
    • GoChat Messenger – Included subscription for voice and video calls

We will add or remove subscription offers within each pass from time to time based on the deals with our partners. Offers will be subject to Partner T&Cs.

You can still avail the partner subscription offer with Content Pass by:

  • Signing up with a different email/ user ID, or
  • Cancelling your active subscription and signing up with the same email/ user ID via Content Pass after the current subscription expires

To redeem, you’ll have to generate a unique promo code from My Etisalat UAE app, or Etisalat Self-care portal ( and apply it at checkout when purchasing the device, or accessory from the Etisalat by e& website.

Note that:

  • You can generate only one promo code per pass per month. Once you have generated the promo code, it will be valid till the end of that month
  • You may use the AED 100 discount on a purchase with upfront payment, or Smartpay. In case of Smartpay, the discount will apply on your first instalment, which if lower than AED 100, will be the maximum discount you can avail.

To participate, just tap or click ‘Enter Raffle’ on My Etisalat UAE app and Etisalat Self-care portal ( respectively.

Raffle details will be updated on the app and website every month.

When you deactivate your free Content Pass subscription, your dedicated data and active content subscriptions will stay till end of validity. You will not be able to reactivate to the same pass during this period.

All product benefits associated with the pass will be deactivated at month end. Benefits, including partner service subscription, device discount and raffle entries which are not used before deactivation, will no longer be available after deactivation.

Your Content Pass will only be migrated if you move to a different Freedom Live plan. Switching to another postpaid plan (New Freedom or Freedom) or to a prepaid plan will see your Content Pass(es) removed. 

Flexi minutes can be made to both local and select international countries. For the full list of eligible countries, click here

Yes, but only to the following month. Also, only a maximum of 50% of the original plan’s data can be carried over.

These vouchers give you discounts on shopping, dining, wellness and travel. To start redeeming, you just need to download the ‘Smiles UAE’ app and register with your mobile number.

You can enjoy Etisalat by e&’s public Wi-Fi at more than 350 locations including shopping malls across the UAE. Simply

  • Make sure your Wi-Fi connection is turned on
  • Connect to ‘UAE Wi-Fi by Etisalat’
  • Follow the steps to sign up (if you are a first-time user)

If your postpaid plan is eligible for the free benefit, you will receive 2 free Smiles vouchers on the 1st day of every month.

To view & redeem the free smiles vouchers, you need to do the following,

  • Open GoChat App > go Discover menu > select the Smiles section
  • In the Smiles section, go to the My Voucher tab to view the available free smiles vouchers’
  • Present the voucher at the merchant or store to redeem it.
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